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Message Market Fit Masterclass - Post-Event Panel - February 19, 2026
If you missed the recent CTM: Growth Roundtable, you missed a sharp conversation on connecting messaging to pipeline through ICP playbooks…
16 hrs ago
•
Kristina McCarthy
18:17
Chris Silvestri: Message Market Fit Masterclass - Lightning Speaker - February 19, 2026
" 70% of my work is not actual writing. It's mostly understanding people."
16 hrs ago
•
Kristina McCarthy
19:17
Messaging Isn’t Just Words: Takeaways from our February CTM Event
Here's what you missed!
Feb 23
•
Connect To Market
Valerie Riley: Optimizing GEO, Earning Trust & Challenger Brands - Episode #35
"It comes back to that positioning piece... If you have super sharp positioning, and specificity over sameness, that is going to set you up for a lot of…
Feb 19
•
Kristina McCarthy
1
43:22
Scott Brinker: Product Marketing, AEO & Control of the Customer’s Journey - Episode #34
"AI is not just changing the game for what marketers do. . . The real disruption is increasingly going to be our buyers, our customers, our consumers…
Feb 12
•
Kristina McCarthy
1
48:27
Emily Ward: Identifying Pain Points, Standing Out & Super Bowl Ads - Episode #33
"Get in the mindset of the people you're trying to win over."
Feb 5
•
Kristina McCarthy
2
47:30
January 2026
Tim Lozier: Making Controlled Mistakes and Breaking the Marketing Mold - Episode #32
"Marketing's about making controlled mistakes and I think people forget about that a lot."
Jan 29
•
Kristina McCarthy
3
36:20
Attribution: Where It’s Been & Where It’s Going - Post-Event Panel - January 22, 2026
If you couldn’t make it to the recent CTM: Growth Roundtable, you missed an insightful conversation on how modern marketers are rethinking measurement…
Jan 26
•
Kristina McCarthy
3
1
21:21
Let's Talk Attribution - Takeaways from our January CTM Event
Takeaways from our January CTM Event
Jan 26
•
Connect To Market
3
Chris Silvestri: Internal Alignment, Customer Insights & Positioning Frameworks - Episode #31
"Once you've done the research correctly, the strategy and copy almost come up by themselves"
Jan 22
•
Kristina McCarthy
4
47:24
To Connect to the Market Community, Become a Nerd.
Most marketers think they have a channel problem, a messaging problem, or a pipeline problem.
Jan 16
•
Casey Cheshire
and
David Schnepp
5
David Schnepp: Knowing Your Market, Embracing Curiosity & Building Effective Teams - Episode #30
"If you don't understand your market, you will regret it."
Jan 15
•
Kristina McCarthy
5
51:28
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