Creating Content for Humans and AI: Takeaways from our September CTM Event

At our September CTM event, the community tackled a big question: how has AI changed what we believe about content creation, and what comes next?

Oct 6 • Connect To Market

What Marketers Can Learn From Improv: Danielle Radden - Episode #66

How can marketers use improv, human connection, and a market-led mindset to better understand their customers?

Oct 1 • Erica Weser

46:43

September 2026

Why Your Brand Sounds Like Everyone Else's AI-Generated Content: Brett Van Buskirk - Episode # 65

What happens to your brand when everyone has the same tools to sound polished, scalable, and... identical?

Sep 24 • Erica Weser

47:49

Product Marketing in the Age of AI: Beth Barach - Episode #64

Listen now | Is your product marketing drowning in features your customers never asked for?

Sep 18 • Kristina McCarthy

2

48:25

What Most B2B Marketers Miss When They Chase Digital Scale: Amy Sitnick - Episode #63

Digital outreach couldn't get a meeting with these prospects. A tech-enabled water bottle and a handwritten note did.

Sep 3 • Erica Weser

2

42:26

Optimizing Both Human and AI: Takeaways from our August CTM Event

Last week, our community tackled one of the most pressing questions in modern marketing: where does the human end and the AI begin?

Sep 1 • Connect To Market

2

1

August 2026

How to Build an AI-Powered ABM Strategy: Elyssa Steiner - Episode # 062

What if the fastest way to master nine marketing verticals isn't a better dashboard, but getting your team out from behind their desks?

Aug 27 • Erica Weser

47:11

Scaling Client Relationships Through Community: Paul Jones - Episode #61 (Re-Air)

What does it take to build authentic communities that truly connect with your market?

Aug 20 • Kristina McCarthy

41:17

Turning Live Events into Podcast Magic: Casey Cheshire - Episode # 60

What happens when you take a podcast out of the studio and bring it into the middle of a live event?

Aug 13 • Erica Weser

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9:07

Breakout Room Extravaganza: Takeaways from our July CTM Event

Last week, our community explored how B2B marketers are adapting to a rapidly changing demand generation landscape.

Aug 7 • Connect To Market

The AI Prompting Masterclass Every Marketer Needs To Hear: Keven Ellison - Episode #59 (RE-AIR)

How can marketers harness AI to boost productivity and innovation without losing the human expertise that drives real results?

Aug 6 • Erica Weser

49:28

July 2026

The Pipeline Wake-Up Call Every B2B Marketer Needs to Hear: Randy Brasche - Episode #58

What if the reason marketing keeps getting sidelined is because marketers are measuring the wrong things?

Jul 30 • Kristina McCarthy

47:40