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53:51
Bill Kenney: Trade Show Masterclass - Episode #39
"How smart you are is how well you understand the customer problem and what it's costing them."
Mar 19
•
Kristina McCarthy
2
47:24
Chris Silvestri: Internal Alignment, Customer Insights & Positioning Frameworks - Episode #31
"Once you've done the research correctly, the strategy and copy almost come up by themselves"
Jan 22
•
Kristina McCarthy
4
Register for the CTM (Private) Growth Roundtable events!
Be a part of an exclusive community of B2B SaaS marketing leaders driving growth.
Jun 25, 2025
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Connect To Market
3
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To Connect to the Market Community, Become a Nerd.
Jan 16
•
Casey Cheshire
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David Schnepp
6
David Schnepp: Knowing Your Market, Embracing Curiosity & Building Effective Teams - Episode #30
Jan 15
•
Kristina McCarthy
5
Mike Montague: Audience Refinement, Tailored Communication & Scalable AI Messaging - Episode #14
Sep 25, 2025
•
Kristina McCarthy
5
1
2
Paul Jones: Scaling Client Relationships Through Community - Episode #10
Aug 28, 2025
•
Kristina McCarthy
5
Rob Freedman: Empathy-Led Buyer Interviews & Turning Customers Into Evangelists - Episode #13
Sep 18, 2025
•
Kristina McCarthy
5
1
Al Sargent & David Reske: GEO Super Session - Lightning Speakers - November 20, 2025
Nov 24, 2025
•
Kristina McCarthy
4
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Al Sargent & David Reske: GEO Super Session - Lightning Speakers - November 20, 2025
Everything you need to know to get ahead of the LLM tsunami.
Nov 24, 2025
•
Kristina McCarthy
4
28:53
Melissa Moody: Concentric Circles, Empowering Teams & Customer Success as Marketing - Episode #41
" You want bang for your buck? Start small at the inside of the circles and work your way out."
9 hrs ago
•
Kristina McCarthy
47:23
Ian Dowe: Building a Solid Foundation, Embracing Creativity & Data-Driven Decisions - Episode #40
"The best buyers are the most educated, where the human interaction initially can be held to a minimum. But when they come to you and raise their hands…
Mar 26
•
Kristina McCarthy
1
35:50
Why Most Trade Show ROI Falls Flat: Takeaways from our March CTM Event
Last week, our community dug into a challenge many teams feel but struggle to quantify: trade shows are expensive, high-effort, and often unclear in…
Mar 24
•
Connect To Market
1
Trade Show ROI - Post-Event Panel - March 19, 2026
If you missed the recent CTM: Growth Roundtable, you missed a focused conversation on maximizing Trade Show ROI through smarter booth strategy, stronger…
Mar 24
•
Kristina McCarthy
1
6:22
Bill Kenney: Trade Show ROI - Lightning Speaker - March 19, 2026
How can marketers assess trade show booth effectiveness and attract the right prospects instead of just the crowd?
Mar 24
•
Kristina McCarthy
2
11:10
Angela Earl: Honest Conversations, Moving Feedback Through Teams & Using Real Signals - Episode #38
" It's really important that we listen to our customers when they have feedback, but even more importantly that we listen to how our teams talk about…
Mar 12
•
Kristina McCarthy
1
24:32
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